Treverbank
Agency: Campbell Ewald NYC
All it took was an NFL stadium to get Trevor Lawrence to say, Advantage You.
With our first campaign, EverBank went from a smallish local bank to a premium online bank in Florida. Deposits were increasing but they wanted more. They wanted national recognition. Enter Jacksonville NFL star Trevor Lawrence. With just two letters we transformed EverBank into a name every NFL fan across the country was saying, TrEverBank.
Directed by Win Bates